Web design & development

I design and build modern websites for B2B companies.

I mainly work with industrial, technical, and professional-service businesses. And the approach is flexible: understand the business, simplify what needs simplifying, and build the right website around it.

What I do

A website built around what the business actually needs.

That can mean improving how the company presents itself, reorganizing information, making the site easier to manage, connecting enquiries to the right tools, or rebuilding the whole thing properly.

I can handle the design, development, and technical setup together instead of treating them as separate pieces.

A modern site that fits the business.

Visual direction, responsive design, and a consistent interface built around the company rather than a generic template.

  • Visual direction
  • Responsive design
  • Design system
  • UI components

Make information easier to find and understand.

Clear information architecture and navigation so visitors can get where they need to go without fighting the website.

  • Sitemap & structure
  • Navigation
  • Content hierarchy
  • User flows

Build on solid web foundations.

Technical SEO, accessibility, performance, responsive behavior, and foundations that help the site work well across search, AI systems, devices, and users.

  • Technical SEO
  • AEO foundations
  • Accessibility
  • Performance
  • Responsive behavior

Make the site easier to manage.

When needed, I can build a CMS around the content the business actually maintains so you can update content and manage your website without touching any code.

  • CMS setup
  • Blog / insights
  • Case studies
  • Media
  • Site content

Connect the website to what happens next.

Forms can validate enquiries, send notifications, capture leads, and connect with tools such as HubSpot instead of simply sending information into nowhere.

  • Form handling
  • Validation
  • Email notifications
  • CRM integration
  • Lead capture

Understand how the site is being used.

Analytics and consent tools can be set up when useful, with enough information to understand what visitors are doing without adding unnecessary tracking.

  • Analytics
  • Behavior insights
  • Cookie consent
  • Privacy-conscious setup

Get the new site online without ignoring the old one.

I can handle deployment and the technical details around replacing an existing website, including redirects and preserving existing URLs where appropriate.

  • Deployment
  • DNS
  • HTTPS
  • 301 redirects
  • Migration
  • Basic security setup

And that isn't a fixed package.

Every business is different. I can add, remove, or adapt things depending on the website, the existing systems, and what actually needs to be solved.

Selected work

A few things I've built.

Concept projects I built to explore how I would approach real B2B websites. From information architecture and visual direction to development, content systems, forms, analytics, and the details around launch.

Industrial technology · Concept project

Vectra Motion

A complete website concept for a precision motion and automation company, built around technical products, engineering information, resources, case studies, and lead generation.

  • Technical B2B information architecture
  • Product and application content
  • Case studies and insights
  • EN / FR
  • Forms and CRM integration
  • Analytics and consent
Visit Vectra Motion

B2B consultancy · Concept project

Terravia

A website concept for an energy-transition consultancy working with industrial clients, with a simpler editorial structure focused on expertise, industries, projects, and credibility.

  • Expertise and industry positioning
  • Project-led structure
  • Editorial design system
  • EN / FR
  • Lead capture
  • Lightweight architecture
Visit Terravia

Working together

Direct, focused, and built around what the site actually needs.

You work directly with me throughout the project. I can take care of the structure, design, development, and technical setup while keeping decisions visible and the process straightforward.

  1. 01

    Understand

    We start with the business, audience, existing website, and what the new site actually needs to change.

  2. 02

    Structure

    I define the sitemap, information hierarchy, content direction, and core user journeys before polishing visuals.

  3. 03

    Design & build

    The visual system and implementation are developed together so the final result stays coherent rather than being handed between disconnected stages.

  4. 04

    Launch

    I handle the production setup, testing, redirects where needed, and final checks before the site goes live.

Have a website you'd like to improve or rebuild?

Send me the current site and a little context about the business and what you'd like to change. I'll take a look and we can start from there.

Contact me